We’ve become a visually-obsessed culture where one photo of a celebrity's bare bum— or President Obama’s tan suit— can ‘break the Internet.’ Photographs are an incredibly powerful tool online.
Beauty and conversion rate optimization can both be acheived with a few simple design tips.
It often seems that design and marketing have different objectives (beauty vs conversions). But, your business will work best if you get design and marketing to work together. Check out these three simple design tips to create beautiful web pages that have high conversion rates. Conversion rate optimizers, graphic designers, social media marketers, and more can all benefit from learning to create simple, hyper-focused designs that use authentic photos for high impact [Slideshare].
Simple and effective PowerPoint design tips.
When you're called up to bat, make sure you look good.
Skip learning photoshop. Start finishing projects.
Why learn how to use photoshop when you can find an easy, free online Photoshop alternative?
Using photos is among the most powerful things you can do to design engaging content. But the suite of tools for everyday design needs in Photoshop is muddled by the detailed capabilities to edit the nuances of photography itself.
1+ billion images are used everyday online. They are part of our society's consciousness. It's up to us to decide which photos we want to use. Make your voice heard and help challenge society's limiting representations of gender.
Visual storytelling with photos is the key to engagement.
Natural photos can communicate a deeper message in a much more succinct way than is possible with text. And there are only subtle, easy differences between boring photos that lack personality and emotional pictures that tell a rich and simple story.
Let's take a look at how you can take the same subject and completely transform it by using images that include a human element that really connects with the viewer and tells a story at a glance.
Finally, A Way To Measure Social Media ROI.
Does your team spend hours on social media and have no idea if it's successul? Are you clients constantly clamoring for specific results? In this article, I'll share tools & tips to measure your Social Media ROI.
With all of the changes in technology, smartphones have grown to be just as effective at taking photos as DSLR cameras. Check out the infographic below for an iPhone camera test vs DSLR and see for yourself if you can tell a difference in the quality of images produced by cameras that cost thousands of dollars vs. the familiar piece of tech in our pockets.
Want to feel authentic to your customers? Get this one thing right.
The photos you use on your website, social media & ads are the most visceral way to develop a connection between your customers and you.